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Fonterra’s Butter Label Lawsuit and Settlement w/ Greenpeace's Sinéad Deighton-O’Flynn: 7 April 2026

Fonterra’s Butter Label Lawsuit and Settlement w/ Greenpeace's Sinéad Deighton-O’Flynn: 7 April 2026

Fonterra’s Butter Label Lawsuit and Settlement w/ Greenpeace's Sinéad Deighton-O’Flynn: 7 April 2026 Fonterra’s Butter Label Lawsuit and Settlement w/ Greenpeace's Sinéad Deighton-O’Flynn: 7 April 2026, 17.27 MB
Tuesday, April 7, 2026

Last week, Fonterra admitted that the claim that its Anchor butter came from “100% New Zealand Grass-Fed” cows was false and contravened the Fair Trade Act 1986. Greenpeace, which was behind the lawsuit, argued that cows were being fed palm kernels imported from South East Asia, and that therefore this label was misleading to the New Zealand public. 

Wire producer Liam spoke to Sinéad Deighton-O’Flynn, agricultural campaigner at Greenpeace Aotearoa, about 'greenwashing' in New Zealand and the impact that this decision will have on the New Zealand dairy industry.